![]() ![]() Competitors Red Bull, Rockstar Energy, and Bang Energy, saw market share declines with Bang declining by 2.5% to command 4.8% of the total energy drink market, according to Nielsen data for the four weeks ended Oct. In terms of actual market share, Monster's share of the category increased from 30.8% one year ago to 31.1% presently. 22, 2022, compared to the same period last year. Sales of Bang Energy registered the steepest declines dropping 27.3% for the 4 weeks ended Oct. 22, 2022, according to Nielsen data for all outlets combined (i.e. convenience, grocery, drug, mass merchandisers).īy individual brand within Monster's portfolio, sales of Reign increased 11.8% sales of Monster increased by 11.4% over the same period, NOS was up 13%, and Full Throttle increased by 7.1% for the 4-week period through October 2022.īy comparison, sales of competitor Red Bull were up 6.2%, Rockstar was up 8.1%, and 5-Hour Energy dropped 2.2%. ![]() Sales of the company's energy brands were up 11.2% in the 13-week period through Oct. Net sales for Q3 2022 increased 15.2% to $1.62bn, up from $1.41bn in the same period last year.
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